Social Media
Social media marketing helps brands connect with their audience, build trust, and grow online visibility through platforms like Instagram, Facebook, LinkedIn, and X. It focuses on creating valuable content, engaging users, and measuring performance.
This section covers social media basics, content planning, tools, and best practices to help beginners understand how to grow and manage social media presence effectively.
How Social Media Helps Small Business
In today’s digital-first world, social media has become one of the most powerful tools for business growth, especially for small businesses. Limited budgets, low brand awareness, and high competition often make marketing difficult for small business owners. This is where understanding how social media helps small business becomes crucial. Social media platforms allow small brands to compete with larger companies by reaching the right audience, building trust, and driving sales without heavy investment.